Washoe County Real Estate Market Update: January 2026
Washoe County Real Estate Market Update: January 2026
Market Overview
As we kick off 2026, the Reno-Sparks housing market is moving sideways—not up, not down. What we're seeing is a fundamental shift in behavior from both buyers and sellers.
Buyers haven't left the market. They've just raised their standards. And sellers? You no longer have unlimited margin for error. This is what a mature, stable market looks like.
Median Sales Price: Sideways Movement
The median home price in Washoe County is $587,000, down roughly 2% over last year. The market isn't crashing—it's stabilizing.
December Activity: Buyers Didn't Leave
In December alone, 401 homes sold—actually up from the month before. This proves buyers didn't leave the market; they've just become more selective.
Buyers are paying attention to price, condition, and value—and they're skipping anything that doesn't feel right.
Days on Market: Decisions Aren't Rushed
Right now it's taking about 40 days to go under contract. Buyers are taking their time, comparing their options, and making thoughtful decisions.
Average Days to Contract
This tells us decisions aren't rushed. Buyers are being deliberate, and sellers have only one opportunity to make their first impression.
The Stat That Really Matters
We have a two-month supply of inventory. Homes are still selling, but here's the reality: anything outdated, overpriced, or poorly positioned gets ignored.
This is still a relatively balanced market, but the homes that stand out are the ones that move.
What Buyers Should Know Right Now
You're in control right now. You have time to be selective, to compare options, and to make decisions that feel right. Don't settle for homes that don't meet your standards on price, condition, or value.
With 40 days average on market, you can be thoughtful. But remember: the best homes still move quickly. When you find the right one, be ready to act.
What Sellers Should Know Right Now
You have one opportunity to make your first impression. In a market with more options, buyers are skipping homes that don't feel right immediately.
Price it right. Present it well. Market it aggressively. Anything outdated, overpriced, or poorly positioned will get passed over.
The homes that look amazing online and offer clear value are still moving. Don't leave money on the table by cutting corners on presentation.
2026: Understanding How the Market Works
2026 isn't about guessing where the market goes. It's about understanding how it works.
We're in a market where quality wins. Where thoughtful buyers are rewarded and well-prepared sellers succeed. This is the new normal, and those who adapt will thrive.
Key Takeaway
The market is stable. Buyers are selective. Sellers need to be strategic. This is what a mature market looks like.
If you're ready to buy, sell, or invest in 2026, let's talk strategy and make your move count.
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